That was my first reaction when I saw the ad the first time (actually, every time after that too!). Buy 3, get 1 free! But what? People? That's the feeling I get from the ad. What exactly are they trying to sell?
This ad would not have caught my attention if they had used just one model. Their idea, I'm sure, is to convey that they cater to the entire family. But ironically the matching 3 (3 models and 'Buy 3') is what causes the confusion, or rather makes the ad funny.
And guys, the models look so pretentious that it is a put-off!!
Hire an agency guys!!
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