Really??? "Shoe Love is True Love"???
Is this all the agency could think of? Or this could be a great way to punish a client who does not pay!
This ad is the result of a great combination of a rookie writer and a veteran account manager. The rookie writer comes up with such lines and the veteran account manager sells it to clients.
It is when I see ads like this that I think that ads don't need headlines at all.
Seriously, kuch bhi, eh?
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