I'm not entirely sure how many other blogs like this there are and so I'm not promising any path-breaking exclusivity. But I can assure you that I did search for similar themes and I didn't come across many.
You might wonder if I didn't find anything else to write about; here's some background dope. I have been actively following the advertising scene for the last 16 years, a considerable part (10 years) of which I was an entrepreneur running an advertising and brand consulting firm. I currently am pursuing my passion to teach in one of India's finest B-Schools.
If you are still wondering what the connect is, think of me writing a blog on stock market investments!
It has become a habit now after creating thousands of ads to put an asterisk and say 'Conditions Apply'. So, some disclaimers.
1. The views expressed here are my own, however close to or far from reality they are.
2. The idea is not to promote or put down any brand, company or agency. The blog simply records what I feel about advertisements, logos, jingles etc.
3. Language is just a medium for communication and I strongly believe that no more importance be given to it. If poets are allowed poetic licence, then I should be allowed what I call creative licence. You will therefore find a lot of unorthodox adjectives, combination of words etc. (I'm sure you would have realized that already!)
Having said all this, Happy Journey! And hopefully it will be!
You might wonder if I didn't find anything else to write about; here's some background dope. I have been actively following the advertising scene for the last 16 years, a considerable part (10 years) of which I was an entrepreneur running an advertising and brand consulting firm. I currently am pursuing my passion to teach in one of India's finest B-Schools.
If you are still wondering what the connect is, think of me writing a blog on stock market investments!
It has become a habit now after creating thousands of ads to put an asterisk and say 'Conditions Apply'. So, some disclaimers.
1. The views expressed here are my own, however close to or far from reality they are.
2. The idea is not to promote or put down any brand, company or agency. The blog simply records what I feel about advertisements, logos, jingles etc.
3. Language is just a medium for communication and I strongly believe that no more importance be given to it. If poets are allowed poetic licence, then I should be allowed what I call creative licence. You will therefore find a lot of unorthodox adjectives, combination of words etc. (I'm sure you would have realized that already!)
Having said all this, Happy Journey! And hopefully it will be!
All the best!
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